Social Media Marketing

Training hours
300 JOD
150 JOD
Course Outline
  • Introduction
  • What is Social Media Marketing
  • Online Business
  • Online PR and Marketing
  • The most important social networks
  • Social Media Strategy.
  • Optimal use of social networks (Twitter, Facebook, YouTube, Instagram) and the professional network (LinkedIn)
  • Using social media to reinforce corporate identity and deliver messages to the target audience
  • Marketing through websites
  • How to create content for social networking sites
  • Evaluate the uses of digital marketing programs and their role in formulating an effective marketing strategy and determine the appropriate business applications for each of them
  • Learn the basics of monitoring and follow-up in social media networks.
  • Facebook Ads
  • LinkedIn Ads
  • Twitter Ads
  • Instagram Ads
  • A practical application for ads
Course Objectives
  • Know social media platforms types
  • How to choose the best platform for your business
  • Design the best content for your BP
  • Know your target audience and the best way to reach them via SMM
  • How to reach more leads and have more engagement from your FBBP
  • Read your insight and use it to improve your page strategy and content
Target audience

This training is recommended for people who are already familiar with and using social media for their organization or their private business but need to increase their range of strategic tools and ensure that their approach is delivering measurable value to their business.